LIFT is a healthcare marketing and communications agency devoted to the patient and consumer experience. We partner with hospitals and healthcare organizations to produce a wide range of end-to-end brand, marketing, and communications experiences—from insights, strategy, and design to multi-channel content development, delivery, and optimization.
LIFT provides compelling and powerful solutions to healthcare marketers seeking to demystify the consumer journey by incorporating next-generation healthcare marketing skills, insights, and programming into their business strategies.
LIFT provides hospitals and healthcare organizations with consumer-oriented marketing programs and strategies grounded in content and related brand programming.
We specialize in online and offline healthcare marketing services, including direct and digital marketing, magazines and newsletters, print and digital content, and online experience design. Our content marketing expertise leverages personalization, automation, and experience programming through the lens of strategic design thinking.
Through customized marketing and content programs, LIFT will help your organization realize positive business and clinical outcomes, advance organizational success, and promote health and wellbeing in the communities you serve.
LIFT maximizes the value to your content investment—crafting brand stories and content experiences that are functional and coherent throughout the entire consumer/patient journey.
We approach the development of your brand story and related content with four levels of delivery in mind—community, cohort, service line, and the individual consumer. This helps us make the best use of your marketing and content investment by maximizing your strategic impact across multiple delivery channels.
LIFT designs and builds marketing tools and experiences intended to engage individuals in important and impactful conversations about health, wellness, and personal behavior across five domains of strategy.
Traditional healthcare content and marketing agencies focus primarily on Awareness and Acquisition, missing crucial opportunities to nurture consumers and maximize their long-term value as part of a contemporary hospital marketing strategy.
You know your content must empower the consumer and support your organization’s business goals across the entire marketing journey—this is where LIFT excels. LIFT designs trusted, meaningful connections with consumers and stakeholders throughout the entire customer journey by exploring and exploiting the intersection of VOICE + EXPERIENCE.
Our mission is to connect consumers with healthcare and to connect healthcare providers with consumers.