Lift1428 is an innovation, design, strategy, marketing, and communications firm devoted to the healthcare industry. We employ human-centered and design-based principals to help our clients identify and clarify important strategic and transformative challenges in their businesses.
Our clients come to us because we understand the spaces in which they operate. They hire us because we offer significant historical perspective and a point of view that offers a distinct advantage when planning for the future. We help hospitals, health systems, universities, and healthcare districts innovate and grow in three distinct ways.
We empower organizations to embrace new directions and changes in their strategies and cultures. We help our clients build the internal capabilities required to sustain innovation and achieve success through transformative business solutions.
We identify new ways to serve and support business and market growth by understanding the competitive landscape, strategic needs, and organizational desires
of our clients.
We create unique and effective strategies and directions for our clients and their brands, and we design the offerings—products, services, business strategies, cultural alignment, spaces, marketing and communications programs, media, and user experiences—that bring innovation and strategy to life.
Our methods include qualitative and quantitative research, anthropology, data visualization, strategic planning, organizational design, healthcare service design, cultural alignment, creative direction, marketing and communications services, and IP liberation.
Our network of healthcare executives, design experts, anthropologists, marketing and communications professionals, human resource professionals, psychologists, scientists, researchers, business executives, and media professionals is deep and impressive. We bring the right minds to each unique engagement—minds that design brilliant solutions to the challenges facing healthcare executives and entrepreneurs in today’s healthcare landscape.